EarningsStory Methodology

The goal of EarningsStory is to translate dry financial reports and SEC filings into a company growth story that can be "understood," and finally provide actionable scenario branches (Scenarios).

Standard Structure for Every Company

1. Story: Origin, Key Turning Points, Moments of Near Failure
2. Financial Health: Revenue/Profit, Cash Flow, Capital Expenditures, Key Operating Metrics
3. Business Reality: What is Truly Being Sold, Who are the Customers, Moat and Competition
4. Scenario Tree: Base / Bull / Bear, Providing Triggers and "Where Things Could Go Wrong"
5. Why EarningsStory Cares: Short and clear subjective judgment